We've seen it with Romeo and Juliet, with cookies, and with the blogging examples. Scarcity is everywhere and ubiquitous. Honest scarcity works. Because honest scarcity creates value. But what do you think? Leave a comment. Now or never.What is authority and how do you build it as an inbound marketer? Vladislav Melnik BY VLADISLAV MELNIK 28 COMMENTS Imagine you are leafing through the newspaper. Suddenly you notice a small ad. The psychology department at your local university is looking for volunteers for a small, paid, hour-long "memory experiment." You're like, "Cool. I'll go. I can use the money anyway.” Arrived in the laboratory you meet two men. A scientist in a white coat. And another volunteer. Just like you.
The scientist explains how the experiment works. The experiment is about how punishment affects learning and memory. The other volunteer is given the task of memorizing a series of word pairs. He is the learner . Your task is to check what you have memorized. you are the teacher For each wrong Israel phone number list answer, the learner gets an electric shock. And the strength for subsequent shocks increases by 15 volts. You're getting a little nervous. You're not sure if this is all so kosher. But you think to yourself: "The scientist already knows what he is doing". And the experiment begins. If you get the first wrong answer, you pull the lever.
The learner gets a mild shock. But over time, the shocks get stronger and stronger. get worse and worse. At 105 volts, an audible grunt is heard with each shock. At 120 volts he says the pain really starts to hurt. He wants to end the experiment at 150 volts. It is too much. He shouts: Stop! Stop! let me out of here Please please. let me out of here Completely perplexed, you look back and forth between the learner and the scientist. The scientist only explains that while the shocks could be painful, there would be no permanent damage. Unsure how you are you just keep going.